Sunol Tech Distributing new possibilities We are committed to bringing fresh, innovative services and business models to the channel. Today, our patent-pending, innovative technology offers the industry’s first digital, intelligent distribution platform, Our unique approach is redefining what we’re capable of in distribution, emphasizing partnership with mutual growth, new levels of efficiency, meaningful customer connections and infinite possibilities. Together, with our partners, we’re redefining the possibilities of distribution.

Our dedication to a shared set of principles unites and guides us to better decisions and behaviors, enabling us to focus on the success of our business partners and associates.

Succeeding together

When Sunol Tech succeeds, so do our Clients, associates and communities across the globe. Learn how the meaningful relationships we’ve built are being recognized.


Delivering successful outcomes and a superior experience for everyone, every time, matters for our business partners, ourselves and our teams.


Embracing change and making difficult decisions delivers better results to our customers, suppliers and fellow associates. We encourage innovation and a culture of always doing what’s best for our partner ecosystem.


We exemplify the highest ethical standards, led by honesty, fairness and dignity in every action we take, everywhere, every time, with everyone.


We say what we do, and we do what we say. We are responsible for our individual and team actions, meeting our customer and financial commitments, and recognizing our social, community and environmental responsibilities.


Creativity, agility and resourcefulness reinforce a competitive, entrepreneurial spirit. There is no substitute for forward-looking actions and the desire to achieve more.


Our people and their diverse talents define us. We are committed to learning, collaboration, transparency and innovation. Attracting, inspiring, retaining and celebrating our best individuals is the foundation of our success.


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